Hot Pink Heroes
Do some good this winter
Become a Hot Pink Hero for families facing cancer.
What is a
Hot Pink Hero?
Hot Pink Heroes are hardworking contractors, dealers, property managers, and community partners who want to make an impact!
They believe in doing good while getting the job done. They’re out there in the cold, keeping roads and sidewalks safe, and choosing a product that gives back.
Every time they use or sell Hot Pink De-icer, they help support families facing cancer.
Big Hearts. Local Heroes.
Meet the local businesses bringing Hot Pink to their communitiesand helping support families facing cancer.
Join the Program
Sign up for our Dealer Program and become part of the Canadian Hot Pink Heroes network!